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  • About Us
  • Management
  • Board
  • Bringing Online Video Commerce to Everyone

    Cinsay has created a next generation eCommerce, viewer interactive, video-based platform for any size businesses. Cinsay's SaaS based technology enables anyone to sell products, display printable coupons, capture donations, and generate leads all inside the patented Smart Store. Customers are offered a complete turnkey business via merchant account services as well as an exclusive on-demand solution featuring dozens of personal, brandable products like t-shirts, caps, mugs and iPhone covers. Customers benefit from Cinsay's in-depth reporting tools and real-time statistical data. Cinsay's embeddable platform is compatible with web and mobile HTML5 devices and is highly scalable.

    Attract

    Cinsay's mission is to "Bring Online Video Commerce to Everyone". Video commerce includes the whole value chain of online transactions starting with basic impressions, valuable leads, and sought after e-commerce transactions. Cinsay's strategy is to deliver a unified Cinsay Platform and a new distributed intelligence technology called the "Smart Store" designed to virally syndicate thru modern social networks. Smart Stores are optimized for video commerce and allow end users to transact everywhere, rather than having to goto a specific online destination. Cinsay's strategy is to support explosive growth by leveraging the power of partners, affiliates, and resellers, both domestically and internationally.

    Interact

    Cinsay provides a comprehensive platform designed to address the whole range of video commerce users and needs. The foundation technology of the Cinsay platform is the Cinsay Smart Store which is optimized for video commerce and modern social networks. The Cinsay platform includes a management layer usable by anyone for online e-commerce selling and also creating, managing, and monitoring their network of distributed deployed Smart Stores. The highest layer of the Cinsay platform is designed for more sophisticated partners, agencies and resellers who wish to use the Cinsay platform for deploying and managing more sophisticated social media campaigns.

    Transact

    The Cinsay platform is designed to be highly robust and scalable. It uses a distributed architecture of web services which support large networks of deployed Smart Stores. These services are used to control and update video and product content being displayed as well as handling detailed event tracking. The Cinsay platform utilized top tier content distribution networks to deploy and stream Smart Stores and their associated videos. This results in a very highly scalable platform for broad based usage. The Cinsay web services also contain higher level capabilities for integration with and management of social campaigns. This allows affiliates and resellers to use Cinsay's core social management tools and also to build upon these Cinsay core foundations to be able to create their own higher value solutions.

  • Christian Briggs
    Founder, President, CEO

    Christian Briggs, CEO and founder of Cinsay is responsible for the vision and direction of the company. He has over 25 years of hard asset management. As chairman and CEO of BMC Capital, Mr. Briggs venture capital firm has made several successful investments and has provided management guidance to start-ups including technology and entertainment companies. His expertise also includes knowledge and research into the rare antiquities markets, both foreign and domestic. Because of his leadership and the company's innovations, Cinsay was recently named by Forbes magazine as one of "America's Most Promising Companies" for 2012.

    Delfino Galindo, Jr
    Co-Founder, Chief Creative Officer

    Delfino Galindo co-founded Cinsay with Christian Briggs and serves on the board of directors. He also is the lead on design, content and new digital properties. Before launching Cinsay, Mr. Galindo was a freelance image and strategic brand consultant to Fortune 500 companies. His clients include Coca-Cola, Pepsi, Volkswagen, Jeep and DDB Needham. He has also worked directly with entertainment icons, sports teams and musicians such as Erykah Badu, Def Jam Recordings and NASCAR. Education: Art Institute of Dallas.

    Jim Roundtree
    Chief Financial Officer

    As CFO and a member of the board of directors, Jim Roundtree is responsible for accounting, financial planning, auditing, legal, and investor relations. Prior to Cinsay, he was CFO and on the board of managers for Capital Lending Strategies, LLC; a web-based automobile loan company serving credit union clients nationwide. He also served as CFO and as a director for FirstPlus Financial Group, Inc. Prior to working with Capital Lending Strategies, LLC, Mr. Roundtree was self-employed as a consultant. He also worked in public accounting with Ernst & Young providing attestation services to financial institutions before consulting. Education: University of Texas at Dallas and William Howard Taft University. Mr. Roundtree also holds a Texas CPA license and a California Law license.

    Todd Downing
    Chief Operating Officer

    Previously, Downing served as Director of Product Management for Cinsay. Before joining the company, he was responsible for Global Online Capabilities for Dell in Austin, TX. He has also served in key technology positions at Nexstar Broadcasting Group, Belo Interactive and Neiman Marcus.

    Rick Spitz
    Chief Strategy Officer

    Rick Spitz serves as CSO and is responsible for developing new technologies, providing technical direction and managing software patents. Before joining Cinsay, he co-founded ReachLocal. Prior to that, he was CTO/VP of development at WorldWinner.com, where he played a key role in the company's transition from startup to a thriving business serving more than 5 million players. He also served as vice president of product development for Decalog Inc. (a division of Sungard), where he headed development of financial applications used by companies like Citicorp, Warburg Pincus and AXA. Spitz came to Sungard from Apple Computer in Cupertino, California where, as VP of software, he led the Macintosh software development organization in defining and developing such notable Mac products as System 7, Power PC and QuickTime multimedia. Education: Boston University, University of Massachusetts at Lowell, Clemson University.

  • Christian Briggs
    Founder, President, CEO
    Chairman of the Board

    Christian Briggs, CEO and founder of Cinsay is responsible for the vision and direction of the company. He has over 25 years of hard asset management. As chairman and CEO of BMC Capital, Mr. Briggs venture capital firm has made several successful investments and has provided management guidance to start-ups including technology and entertainment companies. His expertise also includes knowledge and research into the rare antiquities markets, both foreign and domestic. Because of his leadership and the company's innovations, Cinsay was recently named by Forbes magazine as one of "America's Most Promising Companies" for 2012.

    Leslie Ball
    Vice Chairman of the Board

    Vice Chairman of the board of directors Leslie Ball was most recently the CEO and president of Corral West Ranchwear. Under his guidance, the company is one of the largest retailers of western and workware and grew to 140 locations in the US. At Montgomery Ward Corporation, Ball was President of Softgoods and Foreign Offices as well as Executive Vice President, where he headed its apparel business. His retail experience also encompasses another 22 years in various executive roles at R.H. Macy, Inc, including President of Macy's East, President of Macy's Wholesale, President of Macy's South, and Chairman and CEO of Macy's Midwest. Education: Detroit Institute of Technology.

    Delfino Galindo, Jr
    Co-Founder, Chief Creative Officer
    Board Member

    Delfino Galindo co-founded Cinsay with Christian Briggs and serves on the board of directors. He also is the lead on design, content and new digital properties. Before launching Cinsay, Mr. Galindo was a freelance image and strategic brand consultant to Fortune 500 companies. His clients include Coca-Cola, Pepsi, Volkswagen, Jeep and DDB Needham. He has also worked directly with entertainment icons, sports teams and musicians such as Erykah Badu, Def Jam Recordings and NASCAR. Education: Art Institute of Dallas.

    Jim Roundtree
    Chief Financial Officer
    Board Member

    As CFO and a member of the board of directors, Jim Roundtree is responsible for accounting, financial planning, auditing, legal, and investor relations. Prior to Cinsay, he was CFO and on the board of managers for Capital Lending Strategies, LLC; a web-based automobile loan company serving credit union clients nationwide. He also served as CFO and as a director for FirstPlus Financial Group, Inc. Prior to working with Capital Lending Strategies, LLC, Mr. Roundtree was self-employed as a consultant. He also worked in public accounting with Ernst & Young providing attestation services to financial institutions before consulting. Education: University of Texas at Dallas and William Howard Taft University. Mr. Roundtree also holds a Texas CPA license and a California Law license.

    Stephen O. Rossetti
    Board Member

    Board member Stephen O. Rossetti is president of Markquest, a defense and national security industry-focused governmental affairs and lobbying firm. He was a former senior staff member of the United States House Committee on Armed Services from 1987 to 1996 and lead staffer of the readiness subcommittee where he oversaw the infrastructure of the United States Department of Defense and combat readiness with $100 billion in annual spending. Education: University of Maryland College Park.

    Tim Rothwell
    Board Member

    Board member Tim Rothwell is IMG's former executive vice president and co-managing director of worldwide licensing and consumer products.[10] Prior to that, he was president of worldwide consumer products for comic book publisher Marvel Entertainment, leading the licensing and merchandising of its most recognizable characters – Spider-Man, The Hulk, Fantastic Four, X-Men, Iron Man and others, totaling more than $5 billion in sales. He was instrumental in deals with Hasbro, Activision and Microsoft. Rothwell also was consumer products group senior vice president for Universal Studios. Education: University of South Carolina-Columbia.

    Eugene Terekhov
    Board Member

    Mr. Terekhov manages Direct Foreign Investments for the CentroCredit Bank (Russia) and its clients. He began working with CentroCredit Bank in 2006, where he was the head of risk and distressed assets. In his positions with CentroCredit Bank, Mr. Terekhov has acted as a director on the boards of various companies during LBO/MBO and turnaround transactions. Prior to that, Mr. Terekhov worked with Centrogarant Insurance Group from 2001 through 2004, focusing on major corporate clients in energy, aviation, and construction. Previous to working with Centrogarant, he worked with Ramenka as a marketing manager from 1997 to 1998, and prior to that he worked with Hoffland Environmental, Inc./ AETE from 1994 to 1997, which had offices in Minsk, Belarus, and Moscow, Russia. Mr. Terekhov holds a Master of Energy Engineering from Belarusian National Technical University and a Master of Business Administration from Duke Universtiy – The Fuqua School of Business.